2025 is here, sis, and it’s time to take your business to the next level. Whether you’re just starting out or feeling stuck trying to maintain what you’ve built, understanding key processes and systems is essential. In today’s blog, I’ll give you a taste of the three foundational processes every business needs to thrive this year.
Before we dive in, let’s clarify something: processes are the methods you use to get things done in your business, while systems are the tools and structures that ensure those processes are carried out consistently. When these two elements work together, your business can function smoothly—even when life throws unexpected challenges your way.
Let’s explore how to set your business up for success with three essential processes:
1. A Process for Creating Content
Content is king. It’s how your audience discovers you, connects with you, and trusts you enough to work with you. But let’s face it: creating content can feel overwhelming when there’s no clear plan in place.
Here’s a glimpse of what a content creation process might look like:
Start with the end goal: What do you want your audience to do after engaging with your content? Whether it’s purchasing, subscribing, or simply becoming aware of your business, have a clear intention.
Map out your content flow: Think about how your ideas turn into deliverables. Who’s responsible for creating, designing, and scheduling? If you’re doing everything solo, figure out how to streamline your steps. If you’re outsourcing, ensure you have clear instructions and expectations.
Batch and schedule: Set aside dedicated time each month to map out your ideas, create content, and prepare it for publishing.
For example, I collaborate with my VA by first drafting the content and then having her design and schedule it. Everything is documented on Trello, making it easy to track progress.
2. A Process for Daily Operations
You can’t run a sustainable business without clarity on how things operate day-to-day. This isn’t just about keeping yourself organized; it’s also about making your business transferable.
Imagine stepping away for a week or onboarding a new team member. Would your business crumble without you? Having documented processes ensures your team—or even a future operational manager—knows how things are done.
Start by identifying recurring tasks, such as crafting emails, fulfilling orders, or managing client inquiries. Write down each step so it’s repeatable and foolproof. This doesn’t just save time; it also reduces stress when life gets busy.
Here’s how to get started:
Write it down: Create a simple Google Doc and list out step-by-step instructions for tasks you perform regularly.
Record your process: If you’re more of a visual learner or love tutorials, platforms like Loom or Zoom are perfect for recording how you handle your tasks. These recordings can serve as part of your Standard Operating Procedures (SOPs).
The goal is to create a roadmap for anyone who joins your team in the future. This ensures that tasks can be completed efficiently, even if you’re not the one doing them.
3. A Process for Scaling
Growth is the goal, but scaling without systems is a recipe for burnout. To scale effectively, you need processes for hiring, onboarding, and delegating. Start small by identifying areas where you need help and creating processes to train and guide your team.
Scaling your business doesn't have to feel overwhelming. With a bit of preparation and intentionality, you can position your business for growth while keeping things manageable.
Here's how:
List Out Your Business Tasks Write down everything you do to keep your business running—sending emails, writing blog posts, creating content, engaging on social media, crafting offers, recording episodes, and so on.
Identify Income-Generating Tasks Determine the tasks that directly contribute to your revenue and that only you can do. For example:
Crafting offers
Recording a podcast episode.
These are tasks that rely on your expertise and directly impact your bottom line.
Delegate Non-Essential Tasks Write down the tasks you can delegate, like:
Creating social media posts
Drafting emails or blog posts
Scheduling content
By delegating these, you’ll have more time to focus on tasks that generate income and grow your business.
Document Daily Processes As you work on these tasks, start documenting how you do them step by step. This ensures that when you’re ready to hire, your new team member will know exactly what to do.
Building these processes and systems takes time, but they’re worth the effort. They create a solid foundation that allows your business to grow sustainably while giving you the space to focus on what you do best.
Want to dive deeper? Check out the author’s area for the full episode of the Call Her Profitable podcast, where I break down these systems and share actionable insights to help you thrive in business.
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About the Author:
Odaisha Calderon is a Certified Life & Business Coach, founder of The Woman of Power Group and Host of the Call Her Profitable Podcast. Odaisha empowers Christ-centered women to use their gifts to build Kingdom businesses for income and impact so they can be self-sufficient financially. You can connect with Odaisha on instagram @Thewomanofpowergroup, through email at Odaisha@thewomanofpowergroup.com or tune into the Call Her Profitable Podcast Here.
Want to dive deeper? Listen to Episode 20 of the Call Her Profitable podcast: 3 Processes & Systems Every Business Needs to Thrive in 2025 (Even If You're Just Starting) for a full breakdown.
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